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II love wine and business. I am obsessed with the subject, the art, the history, the sciences, organization management, and making things less complex I have been a former national wine marketing manager for a large off-premise food and wine retailer (280+ retail locations in 30 US States); the love for wine taught me the good practice of using the best methodologies to right side a business which unto itself is complex. Further complexity is wine. Wine simple to enjoy and yet profoundly complex because of many factors: Many grape varieties States of wine: sparkling, still and fortified wines Vintage Blends Regions/AVAs/DOCs etc. Many producer styles Many producers Limited supply Limited and often restricted distribution My experience is still a lot of intimidation with respect to wine. Wine means many things to many people; status, fear, success, ‘you’ve arrived’, enjoyment, good times, tradition and even ceremony. I have consulted with wine producers and association. I have spoken on Wine and Social Media, Wine and Video and The Business of Wine in conferences in the United States and Europe. Beer and spirits do have the same dynamics–there are many producers but compared to wine there is no other consumer product like it. I have been writing about since November 2006 on my site and I have over 2,890 wine videos on my YouTube channel talking about general wine subject matter as well as specific educational topics on wine and reviews. I have been a wine judge and have traveled to many wine countries in the new and old world. Wine has taken me to great places. Life is tough for most of us and it is nice to celebrate life with those near and even far. What wine is really about is sitting around a table with family and friends raising your wine glass and saying—to life! I love to write about travel, food, technology and business–please subscribe! Salute, *** A plethora of wine reviews from wines regions around the world. Read more of my wine reviews:jamesthewineguy.wordpress.com © 2020, 2018, 2017, 2010 James P. Melendez – All Rights Reserved.
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Author Archives: James Melendez
Reserve the “Heck” Out of Your Napa Valley Visit I have been to Napa Valley more times than I can count. I have always enjoyed my experience and love being there. The early visiting days were much more magical and … Continue reading
This quarterly wine review has been so hard to put together not because of any technicals of tasting or even formatting this page. But because of the loss of my mother in January of this year. The loss was profound … Continue reading
Master The World Wine Kits: A Great Way to Explore Regions and a Fantastic Wine Appreciation and Learning Experience – 99 Points
I have participated in quite a number of Master The World master wine classes. And I have enjoyed them perhaps even more than pre-pandemic master classes for many reasons. I love attending wine events but I cannot attend them all; … Continue reading
I am optimistic cautiously so about this New Year ahead. Last year this time I was full of hope and perhaps the expectation was overly optimistic. But I hope for this era of the Pandemic to end or at least … Continue reading
This is my 11th annual edition of the Top 100 wines. And this is my most anticipated and most highly viewed article that I write each and every years hands down. I am surprised as I have many more thoughtful … Continue reading
The pandemic showed that people were treating sparkling wine as a celebratory wine versus a wine that can be enjoyed routinely. Here is what happened in 2020 in major sparkling wine regions: Sparkling wine sales total estimate for 2020 according … Continue reading
Another year has flown by and like last year there have been some wine events but most of them like last year did not happen. I know some people are not fans of wine tasting experiences for trade and media. … Continue reading
Today – 17-November-2021 is National Zinfandel Day I have been fortunate to spend a good amount of time in Dry Creek Valley. I have been in mid-winter to fantastically triple digit summers. I have picked grapes and I have been … Continue reading
I have been wanting to do this for a long time–which is to give a larger list of suggested wines for Thanksgiving. The intent is that you do not need to buy all of the wines on this list (which … Continue reading
Do Yourself A Favor – Use Only a Tulip Glass for Champagne/Sparkling Wine; Ban Flutes from Your Home
Please do not use one of the above glass for your Champagne and sparkling wine enjoyment! These vessels are not glassware that is appropriate for any sparkling wine or Champagne. While a long used sparkling wine glass since the 17th … Continue reading