Buy Made in Italy Goods Now; Especially Now in this Very Perilous Moment – James Melendez

Io Amo Italia!

I am sure it is no secret that I have a profound love for Italy–it’s history, art, food, wine, geography, geology, designs, accomplishments and people and so much more.

I was just in Italy in January in Northern Italy–and by the way Italy is lovely year round–it was romantic with the beautiful snow capped Alpi.  I have seen Italy only when it has plenty of tourists.  And now with Coronavirus and I saw constant broadcasts while I was there and I could not imagine just one month later how Italy has been affected.  I was thinking and hoping the virus would be contained and controlled though I had a lingering fear.

Italy is now reporting 1,694 cases of Coronavirus and 34 deaths.  Milan and Venice are empty–the tourism trade is filling the grips of people cancelling their travel plans to Italy.  When you are in Italy–you can figure out quickly how the tourism trade is not a trade but a major industry.  I keep reading how this will send Italy’s economy southward.


While many may not be planning to Italy or have cancelled their planned visits–Italy is still and always open for business.  While many people will stay away I do think it is important to plan your purchases of Italian food, wine, clothes, art, books, ceramics and anything with Made in Italy.  While I always promote Made in Italy not just for the label but for the merits of thoughtful and compelling and high quality products.

When you are out shopping keep Italy in mind–here is a thought starter:

  • Wine – just an idea starter–there are so many Italian varieties and regions:
    • Barolo
    • Barbaresco
    • Etna
    • Vittoria
    • Sagrantino di Montefalco
    • Chianti Classico
    • Soave
    • Alto Adige
    • Cirò
    • Lambrusco di Sorbara
    • Alta Langa
    • Taurasi
    • Prosecco
    • Franciacorta
    • And, of course, there are many more wines
  • Food – most if not all of these should be widely available:Pasta
    • Oregano
    • Olive oil
    • Calabrian peppers
    • Prosciutto
    • Coppa
    • Fontina
    • Grano Padano
    • Pomodoro – dried, canned – whole and sauces
    • Parmigiano-Reggiano
    • Coffee
    • Mozzarella
    • Chocolate
    • Gianduja
    • Finocchiona
    • Modena Balsamico
    • Taleggio
    • Provolone
    • Assagio
    • Burrata
    • Lardo
    • Candies-Cookies – Loacker
    • Brassiola
    • Mortadella
    • Truffle oil
    • And there are hundreds of more Italian ingredients available

Piemonte Hazelnuts

Prosciutto San Daniele and Burrata

A peppermint from Fida








Calabresse Ground Red Pepper

Dolci di Laboratario di Risistenza Dolciaria








  • Sparkling and still waters – well known brands and there are a good number of private labels of Italian waters
  • Appertivo-digestivo beverages Amari – Cynar, Averna, Ramazzotti, Lucano, and many more
    • Aperol, Campari

Amari di Averna, Meletti, Ramazzotti and CioCiario

  • Italian Spirits – Grappa, Limoncello, Amaretto, Gin, Sambucca
  • Beer – Peroni, Ichnusa,  Moretti, Minabrea, Birrificio Lambrate – to name a few
  • Coffee – Lavazza, Illy, Caffe Vergnano, Segafredo, Caffe Borbone, Kimbo – to name a few

Italian spirits


Clothing – there are so many well known brands (Fendi, Prada, Gucci, Ferragamo, Valentino, Giorgio Armani etc.) and there are private label lines at US department store retailers like Neiman-Marcus and Saks who have their Italian lines and in general are well priced.

  • Hats – Borsalino, Portaluri
  • Belts
  • Gloves
  • Shirts
  • Pants
  • Sneakers
  • Dress shoes
  • Boots
  • Sandals
  • Sunglasses
  • Backpacks
  • Weekend bags
  • Scarves
  • Pocket squares
  • Ties
  • Wallets
  • Sweaters
  • Jackets
  • Vests
  • T-Shirts

Hats by Portaluri from Apulia, and Borsalino; scarf by Bally.

And many items for your home and self:

  • Ceramics – decorative and tabletop
  • Home fragrances – candles, oils
  • Soaps, lotions and shampoos
  • Glassware – Bormioli
  • Household – furniture–my dining room table is from Italy, chairs, couches, rugs, beds, bookshelves and media cabinets
  • Household fabrics – Frette
  • Art, sculpture and antique
  • Journals/diaries – Fabriano


There is so much you can find in your market place for Made in Italy goods.  I do shop for Made in Italy all the time not just now.  Given the situation in Italy will be my Made in Italy food products meals that I prepare myself–so that I am doing my part and pulling for products from Italy.

So I hope the list above is helpful and in thinking about products from Italy and so think about creating your Made in Italy dinner for your table.


I hope there is containment, control and cure for this terrible contagious and fast moving virus.  I hope that the US will do it’s part and provide help via the CDC to all nations that need assistance.  And I do hope the CDC/NIH are pivotal in changing the potential course in the US and around the world.  I hope that Italy is back to where it was when I was last there and, of course, for all nation-states and people affected for containment and cure.



James the Wine Guy

Demystifying Wine…One Bottle at a Time from all wine regions around the world.

© 2020 James Melendez / James the Wine Guy— All Rights Reserved – for my original Content, drawings, art work, graphs, photographs, logo, brand name, rating, rating, taxonomy, graphic and award and designs of James the Wine Guy.  James the Wine Guy is also on Facebook, Twitter and most major social medias.

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About James Melendez

II love wine and business. I am obsessed with the subject, the art, the history, the sciences, organization management, and making things less complex I have been a former national wine marketing manager for a large off-premise food and wine retailer (280+ retail locations in 30 US States); the love for wine taught me the good practice of using the best methodologies to right side a business which unto itself is complex. Further complexity is wine. Wine simple to enjoy and yet profoundly complex because of many factors: Many grape varieties States of wine: sparkling, still and fortified wines Vintage Blends Regions/AVAs/DOCs etc. Many producer styles Many producers Limited supply Limited and often restricted distribution My experience is still a lot of intimidation with respect to wine. Wine means many things to many people; status, fear, success, ‘you’ve arrived’, enjoyment, good times, tradition and even ceremony. I have consulted with wine producers and association. I have spoken on Wine and Social Media, Wine and Video and The Business of Wine in conferences in the United States and Europe. Beer and spirits do have the same dynamics–there are many producers but compared to wine there is no other consumer product like it. I have been writing about since November 2006 on my site and I have over 2,890 wine videos on my YouTube channel talking about general wine subject matter as well as specific educational topics on wine and reviews. I have been a wine judge and have traveled to many wine countries in the new and old world. Wine has taken me to great places. Life is tough for most of us and it is nice to celebrate life with those near and even far. What wine is really about is sitting around a table with family and friends raising your wine glass and saying—to life! I love to write about travel, food, technology and business–please subscribe! Salute, *** A plethora of wine reviews from wines regions around the world. Read more of my wine © 2020, 2018, 2017, 2010 James P. Melendez – All Rights Reserved.
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